Name:

Saadia Muzaffar

Rumours:

Lightning rod for turning chaos into opportunity.

Allegedly a Meyers-Briggs ENTP and Sally Hogshead’s Maverick Leader.

Into stinky cheese, contemporary art, robotics, and fly fishing.

Facts:

Marketing, Sales and Business Development executive working and playing at the nexus of technology and people.

From managing a $75B book of business in BPO/ITO within financial services to founding + building hyper-growth enterprise SaaS startups

Focused on defining target markets for technology products and services, developing and implementing marketing/sales/communications strategies, and measuring everything!

Senior Director of Marketing AudienceView

Founder TechGirls Canada

Startup Weekend Organizer - Kauffman Foundation (June 2014 Event)

Lean In Power Circle

Part of ADC Canada's Let’s Make the Industry 50/50 Initiative

Chronology on LinkedIn.

Recent interviews on CNN Money, Canadian Business, Vice, MotherboardNational Post, TVO - The Agenda with Steve Paikin, CBC Radio One - The Current, TechvibesThe Globe and Mail, and Maclean's

Find my writing here as well as in Techvibes, Toronto Star, PolicyPlayMaclean’s and Medium