Saadia Muzaffar


Lightning rod for turning chaos into opportunity.

Allegedly a Meyers-Briggs ENTP and Sally Hogshead’s Maverick Leader.

Into stinky cheese, contemporary art, robotics, and fly fishing.


Marketing, Sales and Business Development executive working and playing at the nexus of technology and people.

From managing a $75B book of business in BPO/ITO within financial services to founding + building hyper-growth enterprise SaaS startups

Focused on defining target markets for technology products and services, developing and implementing marketing/sales/communications strategies, and measuring everything!

Senior Director of Marketing AudienceView

Founder TechGirls Canada

Startup Weekend Organizer - Kauffman Foundation (June 2014 Event)

Lean In Power Circle

Part of ADC Canada's Let’s Make the Industry 50/50 Initiative

Chronology on LinkedIn.

Recent interviews on CNN Money, Canadian Business, Vice, MotherboardNational Post, TVO - The Agenda with Steve Paikin, CBC Radio One - The Current, TechvibesThe Globe and Mail, and Maclean's

Find my writing here as well as in Techvibes, Toronto Star, PolicyPlayMaclean’s and Medium